A Bibliometric Review of the Innovation Adoption Literature

Abstract

Innovation adoption is of utmost importance for company survival. Hence it is relevant to develop a thorough understanding of this research domain and the themes it includes. Since the early work of Everett Rogers, the adoption of innovation literature has attracted considerable attention and has continued to grow rapidly which resulted in a large but also fragmented body of literature. The goal of our study is to provide a coherent overview of the theoretical cornerstones as well as the recent research trends of the adoption of innovations literature. We conducted a bibliometric review and perform bibliographic coupling and co-citation analysis. These analyses allowed us to identify clusters of thematically related publications. Citation analysis is used to identify publications that have been cited together and form the corner stones of the innovation adoption literature. Bibliographic coupling is used to define the research front of publications that are cited together in the more recent literature and...