Abstract
Olfactory cues play a prominent, yet underestimated role in shaping emotional attitudes towards conspecifics. Among humans olfactory cues can have effects on behavior. In a rating study (n = 290) females rated the smell of androstenone. The emotional reaction to androstenone changed during the menstrual cycle. Females rated the main component of male body odor unattractive. This changed to a neutral emotional response at the conceptive optimum around ovulation. The finding has direct consequences for hypotheses concerning the evolutionary loss of estrus. It is suggested that the cyclic-dependent emotional rating of androstenone may facilitate active female choice of sex partners and may be a proximate cue for female mate-choice.
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