491 Improving the Return Rate of the 6 Week Post Procedure Forms at King's College Hospital Tongue Tie Clinic

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Abstract Aim The aim of the audit was to assess, and improve, the return yield of feedback forms from parents using the King's College Hospital tongue-tie service. In a procedure that's primary objective is to improve the mother and baby experience of breast-feeding, it is vital that we are aware of maternal perceptions on any improvements that the procedure conveys. Method Baseline return yields were initially collected and assessed using clinic and feedback data from January 2020. A focus group was held with the tongue-tie MDT to ascertain current procedures for feedback collection. During this it was identified that parents were never reminded to return the feedback form. Change was instigated in December 2020 with “Envoy Patient Messenger”, a software employed to send a text reminder to parents 5 days before feedback forms were due. January 2021 was used as a comparable month to analyse the effectiveness of the change. Results In January 2020, 4 (6.15%) parent feedback forms were returned out of the 65 babies undergoing tongue-tie procedures. Following initiation of the text reminder service, in January 2021, 15 (33.3%) of parent feedback forms were returned out of a possible 45, giving a 5.41x increase in return yield. Conclusions This audit demonstrated that simple measures such a text reminder service significantly increased the return yield of parent feedback forms following tongue-tie procedure. Work is ongoing with Patient Outcomes team regarding the introduction of an online feedback form.