Abstract

AbstractThe first commercial use of the Zenithal Bistable Display (ZBD®) is for electronic point of purchase (epop™) signage in the retail sector. As a reflective bistable display, this novel LCD technology only consumes power if the image is updated. It is addressed using a simple passive matrix and consequently allows large amounts of information to be displayed using low cost STN drivers. The operating principles, manufacturing method and performance of ZBD are reviewed.

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