Abstract
This paper explores the integration of 3D visualization in online furniture stores to improve user experience. Through literature review and case studies, it examines the benefits and challenges. Insights are provided for businesses aiming to optimize 3D visualization techniques. Findings suggest significant potential in enhancing engagement, reducing uncertainties, and boosting customer satisfaction. Practical considerations for successful implementation are discussed, offering valuable insights for e-commerce stakeholders. Keywords— threeJS, webGL, furniture e-commerce, web development, CRUD, MERN stack, React, NodeJS, 3D visualization, Interactive Product Visualisation
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