Abstract
Journalism and mass communication enrollments increased only slightly in 2006, and the increase was brought about by the addition of new programs, rather than growth at existing programs. The slowdown in enrollments is not unprecedented, and enrollments have declined in the recent past. Growth in enrollments at the entry level in 2006 and the expectation that university enrollments will increase generally in the next five to ten years suggests the likelihood of continued growth in journalism and mass communication enrollments in the next few years. The curricula of journalism and mass communication programs have changed in response to changes in the technologies used by the communication occupations. While fewer students are enrolled in the four traditional areas of advertising, journalism, public relations, and telecommunications than in the past, journalism continues to attract the largest number of students.
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