Abstract
Flash Profile is an interesting methodology to start developing sensory analysis in a highly competitive industrial environment where resources are limited. In this chapter, we will explain why/how we decided to implement Flash Profile for descriptive sensory analysis for new product development, and how this methodology can be easily and quickly implemented to answer a diversity of sensory issues: benchmarking against competition, development of sensory vocabulary, recipe fine-tuning during the product development process. We will examine the advantages and the limitations of the use of Flash Profile in an industrial context, and explain how we can adapt this methodology to new sensory challenges.
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