Abstract

The cinema of India is considered synonymous with Bollywood. This misnomer actually hides in itself myriad hues from the hinterland. While some regions have developed competitive industries, some others are dying a slow death due to state apathy. The situation is particularly bad in regions where Hindi dialects are spoken, namely Uttar Pradesh, Rajasthan, Punjab and Haryana. While Bhojpuri films and Punjabi films have started achieving wide commercial success, the identity of Haryanvi cinema has gotten lost somewhere. If Haryanvi is just another dialect of Hindi, then why has Hindi cinema not been able to fulfil the cultural needs of the Haryanvi speaking audience? Is there scope for investigating the larger socio-economic factors that have reduced Haryanvi cinema to this state? This article is an attempt to investigate the political economy of Haryanvi cinema in relation to the overarching presence of the ubiquitous big brother ‘Bombay cinema’.

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