Abstract
<p><em>The article describes the main typological characteristics of the literary-publishing journal Scribe-Review (SR), published in Ukraine during 2000–2009. The thematic-rubric complex of the publication and author’s composition is analyzed. Particular attention is focused to study the issues of the literary and publishing process of that time, including the reflection of it on the pages of the Scribe-Review. The evolution of the edition from the newspaper Scribal format to the full-color glossy Scribe-Review (SR), an edition about all books and all writers, has been considered.</em></p><p><em>The magazine Scribe-Review (SR) is described as the only founder of the rating «Book of the Year» in Ukraine, not only as a literary event but also as a nationwide one. The magazine’s expert evaluations, led by its editor-in-chief Konstantin Rodik, determined the best books in various categories (from fiction, non-fiction to specialist publications).</em></p><p><em>The work of the editor-in-chief of the journal Konstantin Rodyk is analyzed, which is considered by modern scholars to be an example of quality book journalism.</em></p><p><em>The focus is also on the semantics of the terms «book journalism», «book journalism». Based on the materials of quality book journalism presented on the pages of the Scribe-Review (SR), we will try to identify its most prominent features, express problems, trace conceptual phenomena.</em></p><p><em>Particular attention was paid to the review and processing of the issue of the Scribe-Review (SR). Its main typological characteristics are described: the author’s composition, artistic and technical design and thematic-rubric content. Content analysis of information and analytical materials of different types and genres is carried out. The magazine is presented as a model for the establishment of a «school of book journalism», which can serve as a reference example for information and communication platforms and modern media. The peculiarities of the introduction of a new discursive practice into the pages Scribe-Review (KR) are shown – cultural journalism, book journalism.</em></p><p><em>During the research the following scientific methods were used: systematic, terminological analysis, contextual, communication, method of content analysis, comparative, historical.</em></p><p><strong><em>Key words:</em></strong> <em>book journalism, professional press, book magazine, information policy of media, channels and means of promotion, magazine Scribe-Review.</em></p><p><strong> </strong></p>
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