문학과 K-팝, 유투브 르네상스

Abstract

In the modern society where the global web is popularized, the phenomenon of coevolution in which people and media with high complexity actively combine and develop is remarkable. In the case of literature and art, which is bound to wear the body of the media, the phenomenon of coevolution is applied in the same way in various aspects such as genre, expression, etc. The music video of bulletproof boy band and the SNS literature are examples showing the case of “the coevolution of the genre.” This paper has variously proved that the texts of the Bulletproof Boys, in particular, are ’coevolutionary’ with mixed artistic genre, media and advanced technology, and are lending a message of literary narrative and posthumous humanism. Just as post-humanism is advancing with the collaboration of physics / biology / humanities, the text of bulletproof boys is designed as a cross between mathematics and science, and sometimes it is surprisingly religious and poetic. The intersection of artistic patterns accumulated by mankind and advanced text technology, including primitive scenery and the cosmic future world, dance of oriental martial arts and slums, and the use of traditional camera work and drones. Bulletproof boys sing various themes ranging from performance to love, education and customs to wandering and self-revolution. Bulletproof Boys is also a symbol of true globalization in which the global culture represented by western culture is Diversified and modified by K-culture. Like the Renaissance art that proclaimed the spiritual bankruptcy of the Middle Ages in the name of ’Human’, the Bulletproof Boys is going to the future of another art that Melted with literature, philosophy, religion and media, I called it “Youtube Renaissance”, which would enable future pop culture.