컬렉션에서 보여진 해외 유명 브랜드 Bag 디자인 특성

Abstract

The purpose of this study is to provide guidance to plan bag design with an analysis of design properties of bags of famous overseas brands in a pret-a-porter fashion collection. For this purpose, the pret-a-porter fashion collection from 2001 S/S to 2005 F/W is divided into the following sectors: brands, years, and seasons, focusing on the design elements. The reference for the actual study was 773 pictures of bags that were collected of Chanel, Louis Vuitton, Gucci, Christian Dior, Prada, Fendi and Etro collections. The results of this study are as follows. With regard to the character of the bag design classified by brand, the design property was embossed with all design elements. Therefore, we can use design elements to express design property, like bag design of famous overseas brands. With regard to the changes of bag design year by year, it was changed with almost all of the design elements. Therefore, it is noted that bag design do well to reflect the fashion trends of the year with almost all design elements. With regard to design properties of seasonal bags, bag design properties which are popular in the S/S season are circle form, small size, lively colors and so on. On the other hand, bag design properties which are popular in the F/W season are common form, large size, quiet colors and so on. Therefore, it is noted that bag design do well to reflect the seasonal trends.