Abstract

The purpose of this study is to comprehensively investigate the mediating role of positive psychological capital in the relationship between sports leaders" innovation and non-face-to-face technology acceptance. The subjects of this research were 521 sports leaders who provide sports services and 499 responses were used as final valid samples in this study. SPSS Version 21.0 was used to conduct frequency analysis, exploratory factor analysis, reliability analysis, correlation analysis, and mediator regression analysis to produce the following results. First, it was found that the user innovation of sports leaders had a significant effect on the perceived ease, usefulness, and acceptance intention of non-face-to-face sports technology. Second, it was found that the user innovation of sports leaders had a significant effect on self-efficacy, optimism, hope, and resilience. Third, it was found that the effect of innovation on perceived ease of use was mediated by self-efficacy, and the effect of innovation on perceived usefulness was mediated by hope.

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