Abstract

The purpose of the article is to study the strategic approach to the formation of social responsibility of the agrarian sector of Ukraine in order to develop strategies of social responsibility at different levels of functioning. Research methods. In the process of research general and special methods were used, namely: system and structural analysis and synthesis (study and generalization of strategies of social responsibility development in the agrarian sector of the economy); method of hierarchies (to reveal the impact of social responsibility strategies for the subjects of Ukrain economy agrarian sector); method of abstraction; graphic method (visualisation of research results). Research results. It is substantiated that the effectiveness of the proposed strategies of social responsibility is based on the stages of its formation, which allows to ensure the flexibility of management at different stages of its operation. It is grounded that in the formation of the strategy of local social responsibility of agricultural enterprises it is necessary to determine the priority areas of development including risks that are inherent in this industry and affect its development. Scientific novelty. It is proved that promising areas for the efficient economy development is the strategic approach to the formation of agraian sector's social responsibility. It was found that the social responsibility strategy formation requires a thorough analysis of the researched object; mission development taking into account the main stakeholders (business organizations, government agencies, research institutes, trade unions, consumers, NGOs, employees etc.); identifying the special features of the agraian sector development (climatic conditions, seasonality) and its possible and impossible development trends. Practical importance. Transformational changes in the economy clearly demonstrate the need to develop a strategy for social responsibility development at both the national and business levels, taking into account the needs of key stakeholders, which is a project to realize the interests of all stakeholders. Tabl.: 1. Figs.: 3. Refs.: 17.

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