Исследование рынка программных продуктов в России

Abstract

The formation of the Russian digital platforms and import substitution in the field of IT software is one of the priority directions of the national economic development. However, the current growth rate of the Russian software market does not appear to be sufficient enough to fully provide all commercial and non-profit organizations with domestic products; hence, today the development of the Russian IT software market is one of the most relevant and pressing issues. The purpose of the research is to present a comprehensive study of the Russian software market and to find new prospects of its development. The significance of the work consists in a comprehensive analysis of the state and prospects of the Russian IT software market. The research is based on the methods of institutional, statistical and system analysis, classification and econometric modeling. As a result, it has been made possible to highlight the empirical analysis of the dynamics of the Russian software market and level of competition thereon. Besides, the work identifies the main features of the outlook for the Russian software developers based on the use of potential matrix. The value of the study lies in the processing of a large data array and its practice-oriented interpretation. The work can be useful for both the specialists in the field of industrial market analysis, in particular, IT software market, and the government agencies regulating the Russian IT market.