СОЦІАЛІЗАЦІЯ ОСОБИСТОСТІ В УМОВАХ ОНОВЛЕННЯ ІНФОРМАЦІЙНОЇ КУЛЬТУРИ СУСПІЛЬСТВА

Abstract

Finding out specific of socialization of a person under the conditions of virtualization of social processes is considered to be very actual nowadays. The problem of social virtual reality is becoming the subject of scientific research, but the social abilities of a given reality has been analyzed by scientists not enough yet. In the article much attention is paid to revealing the essence of the virtual reality on the one hand, but one should think it in a wide sense, connecting this only with computerizing the society, with Internet using, but on the other hand it different spheres of society related to it. The main constructive fact is the essence explanation of the virtual reality via the distribution in the society the so-called simulating processes and phenomena which may be connected with computerizing or may be out of it. The formation of the mass information culture of the mass man demonstrated the transition of society to a qualitatively different degree, associated with the emergence of a new type of personality, which is endowed with specific properties and characteristics, stereotypes of behavior and social functions. In other words, a person becomes a part of virtual reality, in which the phenomena and events of real and virtual space merge into a single whole. Virtuality is a phenomenon that can be interpreted not only as a result of human immersion in the information field, but also as an artifact of culture, created under the influence of information and reflecting the formation of a new type of communication. In modern socio-humanitarian knowledge, there are two approaches to defining the concept of «virtual reality». According to the first position, virtualization does not necessarily mean the replacement of reality by its image (simulation) with the help of computer technology. Thus, the virtualization of society and the formation of a network culture, on the one hand, complicate, and on the other - enrich the process of forming a personal identity. Virtual reality creates new opportunities for constructing identity, expanding the number of «others» with whom a person interacts. Network or virtual identity cannot be considered as independent entities, as subjects of behavior and activity, as alternatives to «real» personal identity. This is just one aspect of identity, the result of self-presentation of the individual in cyberspace.