Критика медиаречи

Abstract

Criticism of media speech is one of the directions in media linguistics based on the assessment of the quality of speech activity in the mass media. Within the framework of this direction, several subdisciplines have already been formed, each of which has its own approaches to the development of problems of the norm and the assessment of compliance with it. The manual contains two sections. The first one is devoted to the praxiolinguistic criticism of media speech. It shows how the use of the axiological scale of speech behavior in the media "effectively — permissible (unsuccessful — unacceptable — prohibited)" can assess the quality of business, art and sports journalistic discourse. The second section explains how to assess conflict media and diagnose speech crimes in the media. In the course of working with the book, students are taught to separate professional and non—professional speech in the media, to assess the quality of language and speech in media texts, or rather, the quality of the selection of language tools and speech resources, correlating the result of journalistic activity with social, general cultural language and speech norms — appropriate, permissive, binding, prohibiting. The work with the manual is designed to form eco-speech competence in the media and contributes to the formation of speech media literacy. Meets the requirements of the federal state educational standards of higher education of the latest generation. For students of educational departments studying in the areas of "Journalism", "Advertising" and "Public Relations".