Abstract

The article highlights the concepts of "family" and "business family" in the context of "family business" research as a phenomenon of the global business environment. Applying the macro and micro levels of analysis, the family is regarded as a specific and localized object in space and time. An attempt was made to outline the structure of the family (in a narrow and broad sense), which is based on family and marital relations, as well as to identify the totality of the characteristics that make up its essence.A number of leading overseas scholars seek to single out the business family as the primary unit of study of family business and search for its core characteristics, including: group emotions, moral consciousness, ethical behavior, culture and competencies. At the same time, the family, as part of the family business, has inherent negative phenomena that must be taken into account. These include: nepotism, asymmetric altruism, affluence, paternalism, presidential consolidation (usurpation of power).In the 3-Circle Model, in addition to other functional groups in the family business, we have identified a group of segments, namely 4, 6, 7, which form the functional group "business family" and represent family members who are owners, owners and directors, family employees who do not own property.Defining family business is one of the important issues in family business research. Although many attempts have been made to define, describe, summarize the term “family business”, it should be noted that there is still no conventional approach. Family business is interpreted by us as a dynamic adaptive system that self-realizes, is focused on the long-term prospect of development, professes family values, builds a reputation, provides for qualified succession, life-long learning, positions itself as a social institute, seeks to increase professionalism of business and efficiency a business family that controls property and is involved in running a business.

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