Abstract

In the context of conceptual statements of intercultural communication and modern rhetoric the phenomenon of dialogue as a unit of intercultural and rhetorical communication is defined. Rhetorical dialogue should be considered in the prospect of the relativistic aspect of modern rhetoric, emphasizing attention on the pragmatic sense of the influence of communicators on each other in the process of harmonizing dialogue, effective and optimal communication. That’s why intercultural dialogue in the process of forming of multilingual personality is defined as rhetorical. The main purpose of the article is to highlight the relevance of intercultural dialogue as a rhetorical in foreign language lessons in the establishments of secondary education, to clarify the main aspects of dialogic interaction of contacting cultures. Considering the intercultural dialogue as rhetorical in the process of teaching pupils foreign languages, it is necessary to build the educational process on the conditions of realization of value-variable model of the educational choice, which according to conclusions of A.Kondakov, provides: 1) personality orientation of education; 2) value orientation of education (values harmonizes on the basis of the principle of complementarity in this way that dominate value surely reinforced by opposite); 3) principle possibility of modeling of educational programs with concrete number of variants with the aim of satisfaction of different educational needs. We consider the proposed concept as innovative and complement the principal position. We consider values and value orientations of the native speaker as sociocultural characteristics of personality, which appearing in speech become the pragmatic basis of the rhetorical texts of communicators and organizational basis of speech influence in the process of intercultural dialogue as rhetorical. The implementation of dialogic interaction of contacting cultures on foreign language lessons in the establishments of secondary education is socially necessary. At school foreign language teaching it is necessary to take into account the contacts of languages and cultures which are the reality of life. The necessary condition of the culture dialogue is comparative analysis of ethnoculturological lexics; compilation of the register of ethnoculturological lexical units in several languages. Key words: dialogue, intercultural dialogue, rhetorical dialogue, multilingual personality, intercultural thinking, intercultural communication, rhetorical communication.

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