МОДЕЛЬ ІННОВАЦІЙНОГО РОЗВИТКУ ПРОМИСЛОВОГО ПІДПРИЄМСТВА

Abstract

An experience of last ten years shows that innovation is main factor of the development of modern enterprises. The innovative orientation of industrial interprizes provides business entities with competitive advantages that contribute to strengthening the market positions of the latter and thus stimulate economic growth not only of a separate enterprise, but also of the entire country as a whole. It should be noted that Ukrainian economy still does not have the proper conditions for innovative development. That is why a lot of domestic enterprises have a fegure of energy intensity and low competitiveness. The article analyzes the theoretical foundation of innovative modelling of entrepreneurship and elaborating business development model of modern industrial enterprises, taking into account innovation components and the current state of the country’s economy. Improved and proposed author's definition of the category "innovative development model". The innovative development models of the enterprise were analyzed and systematized, the peculiarities of the functioning of the models and the peculiarities of their functioning were determined. The types of innovative development and their significance in the formation of the innovative development model of the enterprise are determined. The main factors of the external and internal environment that affect the formation and implementation of an innovative model of enterprise development are described. The stages of building an innovative model of enterprise development are defined. A graphic business model for the development of an industrial enterprise through the introduction of innovations has been developed and proposed.