Abstract

The purposes of this study are to identify the extent of encroachment when a large retail store enters the commercial influence area of a traditional market and draw a win-win method to peacefully coexist by resolving the conflicts between the large retail stores and traditional markets. The findings of this study can be summarized as followings. First, the traditional market-large retail store encroachment model demonstrates that the number of large retail stores has significant negative relationship with the number of stores in a traditional market with 500-1,000m of commercial influence area in radius. However, there is no statistically significant relationship between two factors for a traditional market with 1,500-3,000m of commercial influence area in radius. In other words, it is expected that a commercial influence area of a traditional market will be encroached if there is a large retail market entering within 1,000m in radius. Thus, there should be a plan to enhance coexistence between a traditional market and a large retail store when the latter is built within 1,000m from an existing traditional market in radius. If the distance between two market is longer than 1,000m, it is more reasonable to propose a policy direction to support and enhance a large retail market, rather than establishing a coexistence plan because there’s few or no conflict between them.

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