Abstract
The aim of the research is to determine the discursive markers of the category of addressing of modern English-language news media texts within the framework of the discursive-dictemic model of communication. The research is novel in that it is the first to identify the discursive markers of the category of addressing on the basis of the proposed discursive-dictemic model of media communication, which consists of three equally dependent, repetitive sequences of components: linguistic personality – discourse – dicteme (text) – linguistic personality – ... The use of this model in the analysis of practical material made it possible to expand the boundaries of linguistic research methods and take into account both textual (dictemic) and discursive characteristics of news media texts, as well as the specifics of speech formation (speech generation). As a result, it has been found that the category of addressing, inextricably linked with the linguistic personality of both the addressee and the addresser of the message, is represented in the communicative strategy of bringing closer / distancing (identification) and is expressed in media texts (dictemes) by explicit, implicit and explicit-implicit discursive markers. Explicit markers include conversational elements of communication, implicit discursive markers are represented by certain grammatical constructions, while iconic components and graphic language means serve as explicit-implicit discursive markers.
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