Abstract

The purpose of this study is to analyze the factors affecting the satisfaction of urban to rural migrants. The satisfaction of urban to rural migrants was divided into two factors, economic satisfaction and life satisfaction. A nationwide survey of 466 urban to rural migrants was conducted and a seemingly unrelated bivariate ordered probit model was estimated. The results show that the factors affecting economic satisfaction are economic motivation, migration with family, having debt, affinity with neighbors, time to participate in agricultural education, number of participation in local activities, and satisfaction with living expenses. The factors affecting life satisfaction are economic motivation, having debt, number of participation in local activities, satisfaction with living expenses, relationship with neighbors, and family support. The results also indicate that the increase in annual income improves economic and living satisfaction. The results of this study may contribute more implications and useful information to the government’s policy for urban to rural migration.

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