Abstract

The research paper presents the results of the analysis of scienti0xFB01c sources on theoretical, methodological and applied aspects of the range of problems. The essence and speci0xFB01cs of professional communicative activities of pharmacists are determined, their professional communicative qualities and abilities, as well as psychological characteristics of a person, which form the communica-tive competence of the pharmacist are described. Theoretical and experimen-tal approaches to the determination of the problem have been clari0xFB01ed. It is emphasized that the communicative competence of a pharmacist is a profes-sionally signi0xFB01cant quality, since his professional activities involves communi-cation: with patients, their relatives, doctors. It is noted that the professional communicative qualities of pharmacists constitute a psychological portrait of future pharmacists. The content and structure of communicative competence is determined. It is noted that the components of professional communica-tive competence of future pharmacists are the motivational, cognitive and professional communicative components that play the role of criteria for its development. The basic conditions for the formation of the communicative competence of the future pharmaceutical worker are determined. It is stated that among professionally signi0xFB01cant psychological characteristics of the per-sonality of a pharmaceutical worker, we can single out the ability to communi-cate, establish and develop relationships with other people, emotional stabili­ty, balance in the absence of impulsivity, excessive emotional expressiveness, the ability to «read» non­verbal language and use it in professional activities, communicative tolerance, sensitivity to deviation (neglect). The parameters of paralinguistic communication that are professionally important for a pharma-ceutical worker and the peculiarities of using the means of non­verbal com-munication in their professional activities are outlined in the research paper.

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