Концепт мировоззрения в публичном дискурсе кризисного общества

Abstract

The subject of the article is the peculiarities of the formation of the worldview of Russians in a crisis society and their reflection in public discourse. The method used was content analysis of newspaper and journalistic texts from 2012 to June 30, 2022 using the information and analytical system "Medialogia". The study confirmed the increase in the volume of positive connotations of the "worldview-ideology" dichotomy in publications. At the same time, traditional values, as well as trust in the authorities, manifested in the "Crimean" and "Donbass" consensuses, are beginning to occupy an increasing place in the worldview. This feature is the subject of acute controversy between the authors of the liberal and conservative positions. The article offers a conceptual explanation of this discussion. Despite ideological differences, both points of view exaggerate the role of ideology in the construction of ideological discourses. The authors of the article propose a concept of interpretation of the relationship between ideology and worldview. The uniqueness of human consciousness makes the concept of "common values" a convention. But this is a necessary convention that sets the community, without which the worldview is impossible. And the essence of ideology, interpreted as the ability to form universal judgments, lies in the creation of such a convention. The commonality of these judgments is ensured by the similarity of the position in the social space, in the system of public relations. The specifics of the social environment explains such features of the worldview as conservatism and support for the authorities. The theoretical contribution consists in clarifying the semantic content of the concept "worldview", its epistemological scope and relationship with the category "ideology". The practical contribution lies in the inclusion of a scientific circulation of the results of an empirical study of public discourse, which makes it possible to draw analytical conclusions and build predictive models in the strategy and tactics of political management.