СТРАТЕГИИ ФИНАНСИРОВАНИЯ МАЛОГО И СРЕДНЕГО БИЗНЕСА В УСЛОВИЯХ ПАНДЕМИ

Abstract

The relevance of the topic is due to the need for a comprehensive study of problems and the search for their overcoming that arise in the activities of small businesses, as representatives of the most important sector of the economy of any country with a market orientation. Small business is of particular importance in the country's economy, since, by restraining the monopoly domination of large enterprises, it ensures healthy competition in the market and the rapid elimination of commodity shortages by promptly responding to any conjuncture market changes. In addition, with mass development, small business contributes to the growth of jobs and the creation of a middle social class, which is a support for any state and a guarantee of economic and socio-political stability in the country. Small businesses in developed countries account for about 40-50% of the total volume of products and services produced. As foreign and domestic experience shows, small business is especially promising in the commercial sphere, that is, in the provision of trade services, public catering, jurisprudence, medicine, and repair of household appliances. At the same time, small business also contributes to scientific and technological progress, realizing its achievements in all areas of activity. It accounts for about half of registered patents in a number of European countries. The stability of the functioning of small and medium-sized businesses is largely determined by stable financing, however, as a rule, the limited financial resources for the implementation of investment projects and business expansion are a key problem. During the pandemic, it was small and medium-sized businesses that were subjected to a catastrophically negative impact, and to support and preserve it, the state implemented a whole range of measures, of an economic, organizational and social nature. In these conditions, the obvious advantages of small and medium-sized businesses are realized to be flexible in responding to newly emerging opportunities for building effective strategies for financing sustainable development during a pandemic.