ОЦІНЮВАННЯ ФАКТОРІВ, ЯКІ ВПЛИВАЮТЬ НА ЕФЕКТИВНІСТЬ УПРАВЛІННЯ РИЗИКАМИ ПІДПРИЄМСТВ У СИСТЕМІ ЦІННОСТЕЙ ЦИРКУЛЯРНОЇ ЕКОНОМІКИ

Abstract

The modern economic and environmental context presents complex challenges for Ukrainian enterprises, including the need to integrate environmental standards and principles of the circular economy into risk management strategies. Ensuring business stability requires the implementation of innovative technologies and the development of new management practices aimed at increasing efficiency and reducing negative environmental impact. The adoption of circular economy principles entails significant changes in business models, involving alterations in production processes, consumption, waste management, and resource reuse. In this context, particular attention is given to analyzing the risks associated with these changes and developing methods for their minimization and management. This approach requires both scientific justification and practical testing on real business structures. The article argues for the importance of integrating sustainability into corporate culture and strategic risk management processes within the context of the circular economy. It is argued that a harmonious combination of risk analysis with sustainability considerations, active engagement of stakeholders, development of strategies reflecting circular economy principles, and transparent reporting are necessary. These aspects together form a comprehensive approach to risk management, contributing to the sustainable development and long-term success of enterprises. It is demonstrated that such an integrated approach is crucial for effective risk management in the conditions of the circular economy, as it takes into account not only financial but also social and environmental aspects of enterprise activities. The role of innovation and technological progress in risk management within the circular economy is emphasized. Innovative approaches can contribute to more efficient resource utilization, waste reduction, and optimization of production processes, which are key elements of the circular economy. Thus, focusing on innovations and technologies can further strengthen the strategic risk management model, oriented towards sustainability and efficiency.