Abstract

Formulation of the problem. The article reflects the assessment of the competitiveness of processed fruit and vegetable products, the qualitative characteristics of fruit and vegetable products are substantiated, as well as the parameters of the degree of consistency of expert opinions based on the calculation of the concordance coefficient. The purpose of the research is to reflect and characterize existing methods of integrated assessment of the competitiveness of processed fruit and vegetable products. The object of research – the process of determining the quality of products produced, as well as the competitiveness of processed fruit and vegetable products. The methods used in the research – logical, comparative, analytical, scientific and methodological. The hypothesis of the research is to assume the dependence of the competitiveness of processed fruit and vegetable products and its sales volumes. The statement of basic materials. The buyer prefers products depending on the purpose and use of this product. In the course of further processing, the buyer pays attention to the volume of packaging, the suitability of the packaging for the content of the product in it, the maximum time for the storage of products. The article suggests such indicators of quality of processed fruit and vegetable production: biochemical composition of products; packaging of products; design and design of products; appearance and consistency; terms of product suitability; cost of production per kilogram of production. The originality and practical significance of the research is that the author substantiates the degree of influence of the proposed indicators on competitiveness on the basis of expert assessments. The number of points is determined depending on the number of factors considered. The degree of consensus of expert opinions is established on the basis of calculating the coefficient of concordation. Conclusions of the research. In the process of packaging the product and its production must take into account the directions of its use. For further industrial consumption, processed fruit and vegetable products can be made with a higher content of dry soluble substances, vitamins, sugars, and acidity. This will save on the cost of packaging, transport costs, and handling operations.

Highlights

  • The article reflects the assessment of the competitiveness of processed fruit and vegetable products, the qualitative characteristics of fruit and vegetable products are substantiated, as well as the parameters of the degree of consistency of expert opinions based on the calculation of the concordance coefficient

  • The hypothesis of the research is to assume the dependence of the competitiveness of processed fruit and vegetable products and its sales volumes

  • ORCID ID: 0000-0001-7022-3638 e-mail: rasadullina@mail.ru the research is that the author substantiates the degree of influence of the proposed indicators on competitiveness on the basis of expert assessments

Read more

Summary

КОМПЛЕКСНАЯ ОЦЕНКА КОНКУРЕНТОСПОСОБНОСТИ ПЕРЕРАБОТАННОЙ ПЛОДООВОЩНОЙ ПРОДУКЦИИ

В статье отображена оценка конкурентоспособности переработанной плодоовощной продукции, обоснованы качественные характеристики плодоовощной продукции, а также даны параметры степени согласованности мнений экспертов на основе расчета коэффициента конкордации. Объект исследования – процесс определения качества производимой продукции, а также конкурентоспособности переработанной плодоовощной продукции. Гипотеза исследования состоит в предположении наличия зависимости конкурентоспособности переработанной плодоовощной продукции и объемов ее продаж. The purpose of the research is to reflect and characterize existing methods of integrated assessment of the competitiveness of processed fruit and vegetable products. The hypothesis of the research is to assume the dependence of the competitiveness of processed fruit and vegetable products and its sales volumes. For further industrial consumption, processed fruit and vegetable products can be made with a higher content of dry soluble substances, vitamins, sugars, and acidity This will save on the cost of packaging, transport costs, and handling operations

КОМПЛЕКСНА ОЦІНКА КОНКУРЕНТОСПРОМОЖНОСТІ ПЕРЕРОБЛЕНОЇ ПЛОДООВОЧЕВОЇ ПРОДУКЦІЇ
Срок годности товара
Внешний вид и консистенция
Соотношение конкурентоспособности

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call

Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.