МОДЕЛИРОВАНИЕ ГЛАВНОЙ ТЕМЫ ИНФОРМАЦИОННОГО ВИЗИТ-ЦЕНТРА ТЕРРИТОРИЙ ЭКОЛОГИЧЕСКОГО ТУРИЗМА (ГРАДОСТРОИТЕЛЬНАЯ АПРОБАЦИЯ КОНЦЕПЦИИ СОЦИАЛЬНОГО ПОЛЯ П. БУРДЬЕ)

Abstract

The urban planning system of the ecotourism territory is studied as a system of interacting objects – a network of ecological and educational information visitor centers. The formation of ecological consciousness is the main path leading to the balanced development of human and nature. Visitor centers are created to indirectly manage the recreational impact on the ecosystems of specially protected natural areas (SPNA) by forming an ecological consciousness among visitors, based on the transmitted information. The content of the information (the main subject) of the interacting visitor centers forms the information space of the ecotourism territory, its morphology organizes the planning structure of the territory. The main theme shows the uniqueness of the territory, highlighting the most striking natural and cultural-historical features, translates the model of harmonious relations between human and nature that has developed on this basis. The information should be properly structured and well-organized system to strengthen the informational influence on visitors. The conceptual basis for modeling the content (main subject) of the visit center is the model of the social field of P. Bourdieu. According to P. Bourdieu’s social field, the social space is considered as a topology divided into a number of elements-fields that owe their structure to the uneven distribution of individual types of capital. The capital of the ecological social field is the cultural models of the harmonious coexistence of human and nature. The impact of eco-educational institutions in the ecological social field depends on the size of the cultural capital belonging to them and the internal scheme of perception of the cultural model (habitus). The social resource and the internal attitudes of visitors structure the social space. As a result of the research, the author proposes a conceptual model of the environmental education system to strengthen the influence of the ecological field. Its essence is that the content of the information of the visitor center (the main subject) should correspond to the place of its localization-the field of influence of the visitor center on visitors.