Abstract
Article is devoted to the study of the transformation of the genre of the Christmas story in modern literature. The article analyzes the influence of classic Christmas story by Hans Christian Andersen The Little Match Girl in the structure of modern texts mass and elite literature. (D. Bykova The Little Match Girl gives a light, L. Petrushevskaya Black Coat). The subject of the study are rethinking strategy, recoding the source of the original content in the fabric of a new product. The work produced by the structural and semiotic analysis of texts revealed tricks updates genre: filling of the new semantics, complexity genre model Christmas story. Analysis showed that turning to the genre of the Christmas story, modern authors have different purposes, using different artistic strategies and methods. Some tend to reproduce the canon, appealing to the reader's memory (D. Bykov). Other authors develop a genre of the Christmas story, enriching it with new structural elements, crossing with other genres (L. Petrushevskaya).
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