뷰티 트랜드에 따른 화장 이미지 유형별 화장색채와 질감 변화 분석

Abstract

This study aims to investigate makeup images shown in the beauty trends and analyzes the characteristics of makeup colors depending on the types of facial makeup. This survey's collected data includes a total of 365 makeup colors which have been shown in the beauty trends for the last three years. The pictures and vocabularies shown in such data were analyzed and thus we could have classificatorily six kinds of makeup images. In addition, makeup colors were divided into two subcategories: eye makeup and lip makeup, both of which have the most significant impact on the makeup images. As the results, the types of makeup images shown at beauty trends were classified such as natural image, gorgeous image, elegant image, sophisticate image, and romantic image. If analyzing yearly changes, active, romantic, and elegant images were common in 2008, and natural image displayed a certain strong tendency amid pro-environmental trends in 2009, and gorgeous images were appeared apparently in 2010, while natural image showed a bullish tendency yet. Regarding to color characteristics by makeup images shown at beauty trends, YR color in eye makeup and R in lip makeup looked bullish generally, and a lot of changes were shown in color tones. This fact gives help in grasping fashion colors and color tones of yearly makeups. Based on these results, this study examines makeup colors for expressing makeup images closely, and then suggests that it could be utilized in makeup color planning.