Цифрова трансформація системи управління логістичною діяльністю аграрних підприємств

Abstract

At the present stage of transformational changes, the issues of managing logistic activities in the management system of agrarian enterprises appear extremely important. And especially these issues are actualized in the context of the rapid development of the digital economy. In view of this, the purpose of the presented research is further development of theoretical and methodological provisions, the development of scientific and methodological approaches and also practical recommendations for enhancing the efficiency of logistics management of business entities in the agro-industrial complex, taking into account the peculiarities of digitalization of business processes. The article provides statistical analysis of indicators characterizing the level of use of information and communication technologies in the organization of logistic activities at Ukrainian enterprises of the processing industry. The key barriers that hinder the digital transformation of logistic activities of agrarian enterprises, which are conditionally classified into 7 groups: institutional, market, transport, marketing, information, organizational, financial, and economic, are identified. The expediency of applying an integrated approach to the management of logistic activities of agrarian enterprises in the digital economy is substantiated. A digital strategy for the transformation of the logistics management system of agrarian enterprises is proposed, the implementation of which will allow to obtain a synergistic effect, including the economic, social and environmental effects.