ДОСЯГНЕННЯ ЖИТТЄВОГО УСПІХУ ЛЮДИНИ В УМОВАХ ІНФОРМАЦІЙНОГО ПЕРЕВАНТАЖЕННЯ

Abstract

In modern terms one of the most debated topics among academics and ordinary citizens is the impact of information technology and a large amount of information flow on the consciousness and behavior. Particularly acute this problem is in situations where information technology lead to information overload personality and begin to represent a threat to the freedom of man way of life through the use of a number of hidden mechanisms of manipulation of mass consciousness. Given the complexity and ambiguity of these processes, the relevant question analysis of the impact of the information society and information technology to achieve success in life a person under constant pressure to freedom of choice and self-identity. Therefore, the purpose of this article is to analyze the process of achieving success in life rights in the information overload. The article stated that the result of an excess of information in modern society has become information explosion, which eventually turned into a permanent state of man and society. The point is that the amount of information every day literally «falls» on people is growing fantastic pace. As a result, the world of modern man is increasingly associated with information networks in which hundreds of incredible intertwined facts that often oppose each other. Find a really useful and necessary information in this stream of personality becomes more difficult. In the infinite flow of information, a person begins to produce details lose time trying to focus on minor facts and eventually forget about the purpose of their search. There is information overload or even «information paralysis». The gap between the amount of information available and the ability of humans to learn, however, that the person knows and understands, and that, in her opinion, she has to know is growing. This causes the appearance of such psychological phenomena as information anxiety and self-doubt. Mankind was in a paradoxical situation: a person drowning in the flow of data, but feels the need for more and more knowledge. We can therefore say that the information society and its value system is not only good, contributing to the development of the individual, but also carries certain dangers associated with the formation of a «risk society», which complicates the process of human life. Under these conditions, greatly increases the role of the internal potential of the individual, in particular – its educational capital, through which an individual can effectively resist the redundant information flow in the process of understanding the goals and ways to achieve success in life. Conversely, lack of self-control and critical quantitative and qualitative characteristics of information that can rethink the man can not cause it to develop and achieve success in life, and to significant psychological and physical damage. The value of human internal resources to achieve success in life lies in the fact that information overload creates favorable conditions in order to deprive the person opportunities to properly assess and verify the information, and therefore – opens space for manipulation by the public authorities and media owners. Therefore, in today’s information society, increasing role incredibly personal autonomy. In order to operate effectively and achieve success in life, one must learn to «sift» and critically analyze all the information. This is a complicated process, but it has become a necessity and its implementation will require a significant increase in domestic capacity of the individual. It is concluded that in the modern world is information overload citizens, which makes it difficult to achieve success in life man. Therefore, to convert to an independent life, people should improve their internal resources, the main of which is the educational capital. It is people’s ability to independently and critically rethink the flow of information, willingness to proactive behavior in the new environment are critical to success in life.