Abstract

The purpose of this study is to suggest the modern way of enjoying digital classic literature contents is explored, focusing on the modern version of the Sangsomun <7 Urgent Issues for Governing(7UIG)>. As a result of the study, first, a petition for <7UIG> in the form of an appeal was uploaded on the media called the National Petition Site for the purpose of criticizing the government’s real estate errors in the context of soaring real estate prices. Second, Jo Eun-san, the main producer, is an ‘ordinary 39-year-old father of two children’. The reproductive entity provided the pleasure of ‘playing with the text’. Third, <7UIG> has permeated people’s minds through the formal distinction meme of ‘Sangsomun’, the associative meme through ‘literary expression’, and the strategic meme of ‘dilemma’ and ‘ambivalence’. As seen in <7UIG>, Sangsomun has a vitality that has been constantly transformed, encompassing the classics and the modern.

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