Abstract
The purpose of this study is to examine a 2-mode network structure for the comprehensive and detailed scales of Golden personality types based on social network analysis. To achieve this purpose, the Golden Personality Type Profiler was conducted on 1,450 people in their 20s to 60s from May 8th to June 22nd, 2020. The collected result profile data was analyzed using the NetMiner 4.5 version for a 2-mode network analysis, and the personality type structure was quantified and visualized. In this process, the comprehensive scale became a node, and the detailed scale value was stored as the weight of the link. The analysis procedure was divided into data preprocessing, network analysis, and visualization steps. The results of this study are as follows: First, the most prominent personality types and detailed scales were identified according to the comprehensive scale by analyzing the degree of connection between the comprehensive scale and the detailed scale of Golden personality type; Second, through the network structure of Golden personality type, the location of connection centrality of a 2-mode was confirmed according to the comprehensive scale. This study is meaningful in that it empirically examined the network structure of Golden personality type and is expected to be used as basic data to support the results of the existing validity verification.
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