중국 시골 벽화 디자인 연구

Abstract

This study aims to explore the demands of users for the design of rural wall murals in China from the perspective of rural revitalization, and to propose suggestions for rural beautification. The research adopts a combined approach of qualitative semi-structured interviews and quantitative Analytic Hierarchy Process(AHP) to achieve a more objective investigation. Firstly, user suggestions and demands for improving rural wall murals were investigated through interviews, and key requirements were summarized. Secondly, AHP was applied to assign weights and rank the extracted key requirements. The research results indicate that users' demands for improving rural wall murals are mainly concentrated in three major categories: theme and content, design and creativity, and space and environment. Furthermore, by further applying the AHP method, the concepts of regional characteristics, natural environment, living scenes, theme creativity, cultural heritage, and craftsmanship are ranked higher in demand. Based on the above findings, this study also proposes relevant improvement suggestions and design ideas, including diversified thematic creativity of murals, cultural tourism development, community participation and co-construction. The study emphasizes the exploration and inheritance of rural culture and human landscapes by designers, broadening the design thinking of designers, and promoting the development of rural mural art, providing cultural support and driving force for rural revitalization. These findings are expected to provide substantive guidance for the practice of rural mural design, and valuable references and inspirations for academia and practitioners.