Abstract

Abstract The paper is aimed to develop coaching competency model for executives and analyze their needs. For better outcome, we take coaching experts and executives and managers with business coaching experience as the target and conduct Delphi survey three times. According to the 3 surveys, we derived 5 coaching competency clusters and 34 individual competency items. The next thing, we have designed 102 survey questions which measure the 43 competency items and verified the validity for 272 respondents composed of managers and executives participated. As a result, the Analysis is secured with the validity at the 26 competency items. To investigate the competency that is important to executives, we carry needs analysis into execution. Borich‘s needs to utilize executive coaching competencies results conducted on 5 priority groups that belong to the competence of the 26 sub-competencies have business acumen the needs of high-capacity was analyzed. followed by motivation inspiring, organizational management, conflict management, strategic thinking and negotiation skills.

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