Abstract

This study aimed to find out the barriers to entry for local sports clubs that are recognized by young workers in the late 20s and early 30s, the young generation of society. Qualitative research method was used for the study and the result is as follows. First, it was found that wehn the young generation tries to join local sports clubs, they feel barriers of entry due to lack of access and bsaic facilities. This stems from the lack of over-all information on sports clubs of different sports games andn siufficient available space, so there need to be improvements in the access to public sports facilities, in estbalishing information service of local sports clubs through the internet, and in expansion of basic facilities. Second, when the young generation tries to join local sports clubs, they feel barriers of entry due to lack of genetriaon gap. This can be interpreted as the cultural discussion of generation between research participants and them embers of local sports clubs, and it is believed to be coming from the differences in way of thinking or values of different generations. Third, when the young generation tries to join local sports clubs, they feel barriers of entry due to lack of stress at victory. It can be thought to be part of Korea’s life sports culture. To solve this problem, we should avoid the blind pursuit of victory and move toward the establishment of advanced sporting culture with sports culturalism.

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