Abstract
The relevance of the study is due to the fact that in the digital transformation of the educational environment, designing an online course as a four-element system, three of which are related to the visual component and user experience becomes important. If one of these elements is lost or broken, the course quality will suffer, users will not complete it, and the learning objectives will not be met, as a result, the training course will be ineffective. The aim of the study is to present a toolkit for high-quality visualization of the educational content design. The practical significance of this study lies in the fact that it will allow HR company managers, methodologists and pedagogical designers to come to understanding of how to visualize content, how UI differs from UX, how to properly approach information visualization, what factors distinguish a good graphic design from a bad one. This will increase the level of involvement in learning and the educational process efficiency.
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