국내 관광산업 유형별 모바일 결제(Mobile Payment) 소비실태에 관한 연구: 방한 중국 관광객 중심

Abstract

This study collected annual data on Chinese tourists in 2019 based on their mobile payment records in Korea and analyzed their consumption patterns by month, age, and business type (accommodation, restaurant, etc.). The results showed that the amount spent at retail businesses was significantly higher. In terms of unit price, the accommodation business was the highest, while the lowest was the restaurant business. As for the number of transactions, the retail business was ranked at the top. There was a significant difference between genders in retail business consumption, but there were no significant differences in gender consumption in other industrial sectors. This study showed the major business sectors in which mobile payments were made. In addition, the analysis that compared the amount spent with the number of transactions revealed more specific consumption patterns as well as the overall transaction volume. By comparing these results with the current status of Chinese tourists in South Korea, a clearer picture can be drawn.