Abstract

Purpose: This study derives Korea's trade strategy toward Poland and selects promising items exported to the Polish market after analyzing the macroeconomic trend and major industries in Poland and trade-investment relations between Korea and Poland.
 Research design, data, and methodology: This paper makes use of KITA statistics on trade and investment relations between Korea and Poland as well as a SWOT analysis of the Polish market.
 Results: Promising export items for the Polish market are electric battery anode material, defense industry products and weapons, semiconductors, synthetic resins, batteries and storage batteries, plastic products, measurement control analyzers, other machinery, transport and unloading machinery, and textile and chemical machinery.
 Conclusions: Poland should be established as a production/sales/producer service hub linking Western Europe to Eastern Europe, Russia, and the CIS region over the long term, taking advantage of opportunity factors such as geographic location and an excellent manufacturing base, high-quality inexpensive labor, and the government's active FDI promotion policy. In particular, the Polish government has recently been increasing the purchase of self-propelled artillery, tanks, and fighter jets, so Korea should quickly revise the Export-Import Bank of Korea Act to expand financial support in order to facilitate contracts with Poland for weapons.

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