УЧЕТ ФАКТОРОВ НЕОПРЕДЕЛЕННОСТИ В ЭКОНОМИКЕ ФИРМЫ

Abstract

Globalization of the world economy, increased competition, the search for new ways of development and profit growth, the development of new markets-objective realities of management in all areas and spheres of human activity. These challenges dictate, provoke and initiate the need to combine and consolidate all avail-able resources for successful and effective implementation of activities in modern conditions. This becomes even more relevant in the context of increasing factors and risks of uncertainty in the pre-crisis expectation of stagnation and digitalization of the economy.