Abstract

The issue of coordinating the goals and objectives of various levels of management is relevant for most organizations, regardless of the type of activity, size and organizational form. This article provides mate-rials that will allow using a systematic approach to determining the strategic image of organizations, developing a logical model, allowing to coordinate various elements of strategic and tactical manage-ment. A logical model for coordinating organiza-tional strategies is proposed. A well-known ap-proach of formalizing strategies using the “Strategic pyramid” model is presented. The problem of formu-lating a target strategy based on organizational mis-sion and vision is considered. A variant of decom-posing the target strategy into a competitive posi-tioning strategy is also presented. The article de-scribes approaches to the specification of strategic objectives and the formation of functional strate-gies. The relationship between strategic and opera-tional (tactical) goals is considered, the differences between them are given, and their role in the trans-formation of a broad vision of the organization into specific business tasks is shown. The author shows the graph of approval of the strategic image of the organization.

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