Abstract
The aim of the study is to reveal the specifics of the linguo-cognitive explication of the concepts RUSSIAN WORLD, CANCEL CULTURE. The author analyses the axiological component of the concept RUSSIAN WORLD. The stages of emergence and dynamics of the actualization of the concept CANCEL CULTURE are determined. The scientific novelty of the study lies in the definition of the concepts RUSSIAN WORLD, CANCEL CULTURE as oppositive components-concepts. The author has for the first time identified the stable features that testify to their inclusion in the national cognitive and linguistic worldview. As a result of the study, the polarity of the axiological values transmitted by the representatives of the concepts RUSSIAN WORLD - CANCEL CULTURE participating in the formation of the Russian and Anglo-American conceptual spheres has been determined.
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