Abstract

The author analyzes stylistic resource and potential of creolization in modern mass media. Approaches to the scientific interpretation of the phenomenon in the paradigm of communicative linguistics, functional stylistics are considered. The intra- and extralinguistic factors that actualize the means of creolization in modern media-media communication are taken into consideration. The author proposes to interpret partial and associative types of media creolization, which determine the dominant verbal/nonverbal components in media texts. The functional potential of means of creolization of the media language, aimed at informing, analyzing and influencing the language consciousness of the mass audience is also determined.

Highlights

  • The author proposes to interpret partial and associative types of media creolization, which determine the dominant verbal / nonverbal components in media texts

  • In the architectonics of partially creolized texts links, explanations, notes and other additional elements can be used to clarify the content of the transmitted information, that generally points the main characteristics of media communication — speed, accessibility, comprehension, etc

  • Direct creolization is based on the equivalence of information and non-verbal media components that accompany it in the communication

Read more

Summary

Introduction

The author proposes to interpret partial and associative types of media creolization, which determine the dominant verbal / nonverbal components in media texts. У статті аналізується стилістичний ресурс креолізації в сучасних мас-медіа. В статье анализируется стилистический ресурс креолизации в современных масс-медиа.

Results
Conclusion
Full Text
Paper version not known

Talk to us

Join us for a 30 min session where you can share your feedback and ask us any queries you have

Schedule a call