Abstract

Introduction. The article is devoted to the study of theoretical and methodological aspects of the analysis of the innovative strategy of development of international financial services markets, analysis of the current state and prospects of its development and directions of improvement of the modern strategy of financial services market development in Ukraine. The content and features of the market of financial services are considered in the work, the description of methods of the quantitative analysis of its modern activity is given, the methods of the qualitative analysis of prospects of its development are investigated.. Purpose. Research of theoretical and methodological aspects of the analysis of social insurance in Ukraine, analysis of the environment and results of social insurance and development of directions of improvement of analytical maintenance of social insurance in Ukraine in modern conditions. Method (methodology). The study is the development and elaboration of methodological principles for optimizing financial and payment systems based on identifying systemic and functional features of the international financial and payment system, trends in international financial and payment systems in the spread of information technology and modern internationalization. Results. The use of tools to improve competitive intelligence in world markets as a direction of improving the analytical support of the financial services market is proposed. The directions of use of software of data processing on research of the world financial market are developed. The effectiveness of the proposed measures is substantiated.

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