Abstract
The essential characteristics of green deal initiatives and its specifics, which determine the potential for implementation and development of relevant initiatives in a modern society are substantiated as the essential background in our article. The peculiarities and classification of priority areas and policies of the European Green Deal are substantiated, as well as the main measures implemented in developed European countries in order to achieve the set goals for balancing the economy. The European Green Deal offers broad prospects for the efficient operation of many areas of the economy, such as improving the efficiency and competitive position of the energy sector. The key financial and environmental priorities of the European Green Deal, as well as the specifics of their manifestations in Ukraine are studied. The main sources of attracting financial resources for the dissemination of green deal practices in European countries are analyzed, based on the investment plan aimed at achieving the priorities of the European green deal. The perspective sources of funding and tools to stimulate the implementation of green deal priorities in Ukraine are identified. Some examples of financial support for green deal initiatives from a wide range of internal and external sources are given. Conclusions are made on the specifics of the use of financial instruments, the potential and prospects for their use in Ukraine. In particular, the attention is paid to the state programs for green deal financing, international and European institutions (including, granting) initiatives, potential of green bonds and green credits.
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