ФОРМУВАННЯ КОНЦЕПЦІЇ УПРАВЛІННЯ ІННОВАЦІЙНИМ РОЗВИТКОМ МОРСЬКОГО ПОРТУ УКРАЇНИ

Abstract

The article considers the competitive advantages of the sea freight fleet in comparison with other types of transport: large capacity and load capacity, which allows you to transport large amounts of cargo; low cost of long-distance transportation; the possibility of using containers that protect the cargo; environmental friendliness of transportation. The factors of competitiveness of modern seaports are systematized: port location; depths near port berths and dimensions of approach channels; the length of the port berth line, the number of berths, their adaptability to handle certain types of vessels and cargo; load-carrying capacity and productivity of lifting and transport equipment of the port; speed of operations; availability of storage facilities, availability of reserve areas for port development; capacity of existing transport communications, port and hinterland; the quantity and quality of regular shipping lines and the potential for intermodal transport to hinterland points; price and set of basic and additional port services; the level of information support of the port, etc. One of the sources of replenishment of the country's budget can be the efficient operation of transport infrastructure, in particular seaports due to the successful geostrategic location of Ukraine. The necessity of forming the concept of management of innovative development of seaports of Ukraine due to their lack of experience in carrying out innovative activities and development in a competitive environment is proved. The methodological basis for the management of innovation development should be systemic, situational, integrated and process approaches. The concept of managing the innovative development of the seaport is proposed, which harmoniously combines the formation of innovation capacity, improvement of strategic planning and measures for successful implementation of strategic plans, including marketing support, organizational support, change management and innovation culture. The proposed concept allows to introduce innovative development of the seaport by constantly adapting to the changing market conditions.