Роль зеленої логістики в розвитку сталого ланцюга поставок

Abstract

The article presents the results of research in the field of sustainable development and responsible consumption, analyzes global logistics trends, and updates the essence of the concept of "green logistics". The main factors of the formation of a sustainable supply chain at the current stage of development of macro-logistics systems are characterized, the role of green logistics in these business processes is described. It is substantiated that in a sustainable supply chain, all processes are organized and interconnected in such a way that they create special value for the customer who demonstrates responsible consumption. Among the best business practices in the field of green logistics within the framework of a sustainable supply chain, the following can be distinguished: reduction of energy consumption; reduction of packaging/containers; reduction of greenhouse gas emissions; waste reduction; effectiveness of sales channels; compliance with environmental requirements; risk management; differentiated services; selling expenses. The research focuses on the fact that the future of green logistics is connected with the development of new technologies. The use of blockchain technology is also considered relevant, because one of the most effective ways to achieve the goals of green logistics is the digitalization of transport processes. Shifting to more sustainable practices is important on a global scale to reduce the negative environmental impact of logistics infrastructure. At the same time, the creation and development of sustainable supply chains will provide synergistic effects and provide benefits for all business partners. It has been proven that green logistics is becoming an integral part of sustainable business practices and can help organizations save money while protecting humanity from global environmental catastrophe. In the future, it is logical to study the problems associated with the implementation of green logistics by Ukrainian enterprises, in particular in the context of overcoming crisis phenomena and post-war reconstruction.