Abstract

The paper focuses on structural analysis of Ukrainian export aiming to assess its competitiveness in the major trading countries. The research follows the CMSA (Constant market share analysis) techniques adopted for analysis of exports of a small economy. The effects of changes in the exports of Ukraine will be separated based on two models of constant market share (CMS). The CMS focused on trading country is composed of world’s trading country effect (WDN), Ukraine’s trading country effect (UAN), and Ukraine’s trading country-commodity effect (CAN). The CMS focused on commodity has the world’s commodity effect (WDP), Ukraine’s commodity competitiveness effect (UAP), and Ukraine’s commoditytrading country competitiveness effect(CAP). The results indicate that the competitiveness of Ukrainian sunflower seed oil in the Indian, Dutch and French markets is not only superior to other Ukrainian products, but higher in the Indian, Dutch and French markets than in the global market. However, the competitiveness of Ukrainian sunflower seed oil in the Spanish market is inferior to other Ukrainian products and is lower in the Spanish market than in the global market. This paper shows that the competitiveness of Ukrainian sunflower seed oil in the Chinese market is inferior to other Ukrainian products but is higher in the Chinese market than in the global market.

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