Abstract
The article discusses the theoretical foundations of self-governance, a person’s rule over oneself. The specificity of the author’s view of the issue is a holistic approach to the individual, the allocation of four main components in the individual’s structure. The production, professional component among the four is special and is aimed at generating income for a holistic life. Self-governance has two sides – self-knowledge and self-management. There are three levels of selfgovernance; only one of them is associated with the human consciousness, which explains the predominance of indirect – catchwords, storytelling, trial and error, biographical, scenario – management methods in it. The application of the proposed model of self-governance for the “mastery of life” style is substantiated.
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